Cm on the beach May 14 & 15 in Toulon
CM on the BEACH, the must-attend event for content marketing dedicated to the tourism industry, is looking forward to seeing you in Toulon on May 14 and 15 for the 2025 edition. On the program: 2 days of 42 conferences and workshops , where you’ll be able to take stock of good ideas, improve your working methods and learn from the best experiences. The event brings together destinations (TOs, ADTs, CRTs), tourism companies (accommodation providers, activity providers, visitor sites) and all those interested in content marketing applied to tourism and all the latest developments inartificial intelligence.
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PROGRAMME 2025
How can you integrateAI into your daily strategies and actions without losing your touch, while boosting your SEO in the age of generative AI? Rethink customer relations and hospitality thanks to new AI tools. How to adjust your Social Media strategy in line with your values and objectives? How to imagine new, meaningful narratives and reinvent… These are just some of the topics that will be addressed at the Palais Neptune in Toulon.
In addition to the workshops, a showroom of exhibitors brings together some thirty of the best names in Content Marketing dedicated to tourism. They have developed numerous projects and services to provide destinations and companies with the best solutions for deploying their digital marketing. Come and meet them in May 2025.
Accommodation during the event
Organize your stay in May for CM on The Beach with accommodation around Toulon’s Palais des Congrès. Choose the accommodation of your dreams: in a hotel in the heart of the city or facing the sea, in the conviviality of a bed and breakfast or in a furnished rental for a stay in total freedom, Toulon reveals its good addresses. Here’s a list of partners offering “CMonTheBeach” discounts:
Okko Hotel ⭐⭐⭐⭐
? Discount on daily rate + breakfast included
? Discount code: OKKOCMBEACH
Best Western La Corniche ⭐⭐⭐⭐
? -5% off daily rate + 1 complimentary welcome drink
? Promo : BEACH25
Hotel Les Voiles ⭐⭐⭐
? -5% off daily rate + 1 complimentary welcome drink
? Promo : BEACH25
B&B Hotel Toulon center gare ⭐⭐⭐
? 10 discount per day on the posted rate
? Special offer: TCGCM25
Grand Hôtel de la Gare ⭐⭐⭐
? between 5 and 10% discount
? Promo: online booking via their website, RESERVATION tab Go to “login” (padlock at top left of page) Click on the “AGENCY” tab Username: CM ON THE BEACH Password: CONGRES TOULON 2025
Ibis Budget ⭐⭐
? The rates granted are fixed in relation to the posted rates, which will increase at the beginning of the year (the current discount is 5% on posted prices).
? Promo: Identify yourself by e-mail or telephone with the code: CM ON THE BEACH 2025 Online booking possible login details: Customer code SCP4438285 / Login code: CO692FR135
Holiday Inn Toulon City Centre Hotel ⭐⭐⭐⭐
? 10% discount
? Promo: The booking link takes you to a dedicated page
L’Eautel ⭐⭐⭐⭐
? 15% discount. Cancellation policy J-7 free of charge
? Discount code: CMeau25
Ibis Styles Toulon Centre Port ⭐⭐⭐
? 5% discount
? Discount code: subscribe to our free loyalty card
Grand Hotel Dauphiné ⭐⭐⭐
? Approx. 10% discount Free cancellation up to 48 h before arrival
? Discount code: BEACH to be communicated by phone to reception or by e-mail
Hôtel Amirauté ⭐⭐⭐
? 10% discount. Reservation to be made by e-mail
? Discount code: 2117
Little Palace ⭐⭐
? Preferential conference rates including breakfast and tourist tax
? Discount code: Call in advance and state that you are registered for the conference, so that the discounted rates can be applied.
Where to eat
For your lunch break, discover the local flavours:
- In the city center, just a 5-minute walk from the Palais des Congrès, the halles gourmandes de Toulon will welcome you in a friendly atmosphere, offering a wide variety of Mediterranean and international specialty dishes. Toulon’s city center Toulon’s city center also boasts a number of where you can enjoy a meal.
- For a more maritime atmosphere, the port of Toulon is just 2 minutes from the Palais. You’ll also find many restaurants (crêperie, brasserie, Italian, pizzeria…) with a breathtaking view of the harbor.
Networking evening at Leaning Pines
It’s time to reveal the location of the #CMonTheBeach 2025 party!
This year, we’re taking you to an enchanting estate overlooking the Mediterranean Sea: Les Pins Penchés. ??
In the heart of one of Europe’s finest collections of palms and an exceptional botanical park, come and enjoy a convivial evening of networking and relaxation.
How to get to Palais Neptune
From the TGV train station
Palais Neptune is a 15-minute walk from the SNCF train station. Take Avenue Vauban towards Place de la Liberté… Heading towards the port, you’ll cross the historic heart of Toulon to reach Place Besagne.
By bus
The “Cours Lafayette” and “Mayol” bus stops are just a few steps from the Palais. It is served by Mistral lines U, 3, 6, 15, 23, 40 and BN2.
By car
From the city’s east or west entrances, follow signs for “Centre-ville – Le port”.
The Palais Neptune is located at the end of Avenue de la République: park in the CCI parking lot at the merchant port between the Gare Maritime and Quai du Petit Rang, or in the Q-Park “Mayol ” and “Lafayette” underground parking lots behind the port.