2024 calendar
The Trade Relations Department organizes a number of “éductours” to help tourism service providers discover the riches of our destination and the commercial services offered by the Tourist Office.
These are great opportunities to meet, exchange ideas and create a dynamic network.
Calendar of 2024 eductours
- May 15: Wine cruise in the harbor (date to be confirmed, limited to 80 people)
- June 13: Embiez island, little train, Hélios hotel
- September 12: “Tamaris, le rêve oriental” and the Villa Tamaris Pacha art center
- October 17: “Hyères, the history of salt” with a visit to a salt-maker


Workshops and meetings
Themed workshops and meetings are set up to support you, whether you’re an accommodation provider, tourist site, activity provider, restaurateur, shopkeeper, craftsman or producer. Sharing, awareness-raising, information and knowledge of the region are at the heart of these highlights.
Our aim is to support you so that you are more visible and can promote your expertise. Through this dynamic network of players, you’ll gain in notoriety and results.
Schedule of workshops 2024
- October 10: theme to be defined and date to be confirmed
Meeting calendar
- Mid-November: venue and date to be confirmed. Hot off the press” season review and “major orientations 2025” workshops
Becoming accessible
You are a professional, an Etablissement Recevant du Public (ERP) or an Installation Ouverte au Public (IOP), and you would like to adapt your activity or your establishment and become accessible?
In partnership with the Conseil Départemental du Var, we can advise you on accessibility requirements and possible financial assistance.
Your contact at the Tourist Office :
Amandine Diemoz
e-mail: accessible@toulontourisme.com
tel.: +33 (0)4 94 18 53 03

Obtain the Accueil Vélo label
Accueil Vélo is a national brand guaranteeing a welcome, services and specific facilities tailored to the needs of cycling tourists on France’s cycle routes.
Why become a Accueil Vélo?
- To improve your visibility among cycling tourists in the region
- To be present on the various France Vélo Tourisme media (search engine, interactive maps) and on the itinerary’s communication media
- To gain visibility with specialized bicycle tour operators
- To obtain a listing in cycling guidebooks
Your contact at the Tourist Office :
Carine Cantuti
Accueil Vélo brand manager
e-mail : c.cantuti@toulontourisme.com
tel : +33 (0)4 94 18 53 00

Classification of meublés de tourisme
The Office de Tourisme Provence Méditerranée is one of the organizations authorized to classify furnished tourist accommodation. We are here to guide you through this state-defined procedure. Classification is a guarantee of quality to reassure your customers.
A team to classify your home :
References for the classification of furnished tourist accommodation
- East of Toulon (Hyères, Carqueiranne, Le Pradet, La Crau, La Garde):
Anne-Laure Bernard
tel: +33 (0)4 94 01 84 44 | +33 (0)6 22 64 13 15
e-mail: location@hyeres-tourisme.com
- Toulon and surroundings :
Nadia Oliveros
tel: +33 (0)4 94 18 53 02 | +33 (0)6 61 44 61 91
e-mail: location@toulontourisme.com
- West of Toulon (La Seyne, Six-Fours, Ollioules, Saint-Mandrier) :
Emmanuelle Plaire
tel: +33 (0)4 94 07 80 61 | +33 (0)6 47 21 13 76
e-mail: locations@tourisme-ouestvar.com
The main principles of furnished accommodation classification
The aim of the classification is to improve the quality of the rental stock and harmonize the level of services from one accommodation to another.
- It’s a voluntary process
- The classification is issued by the organization that carried out the inspection for a period of 5 years.
- Furnished tourist accommodation is classified from 1 to 5 stars according to standards set by decree.
- The inspection visit is carried out by an “accredited” or “approved” body.
- A ranking table based on a points system with mandatory and à la carte criteria


How do I initiate a classification procedure?
Would you like to obtain a classification for one or more of your properties?
Download the elements required for your classification file:
Practice
On the Atout France website, you’ll find all the information you need to classify your meublés de tourisme, as well as a full list of approved and accredited organizations.
Brands and labels
We are at your side to support and guide you in obtaining the brands and labels that correspond to your activities and sensitivities.
Your contact at the Tourist Office :
Anne-Laure Bernard
Chargée de mission classement des meublés, Qualité et labels
tél : +33 (0)4 94 01 84 44 | +33 (0)6 22 64 13 15
e-mail : abernard@hyeres-tourisme.com
Tourism Quality Mark
The French government has created the Qualité Tourisme™ brand to ensure that you are always well received and to improve the quality of tourism services in France.
The Qualité Tourisme™ mark is the only state mark awarded to tourism professionals for the quality of their welcome and services.
To obtain the mark, the service provider must successfully follow a quality approach that complies with the requirements essential to your satisfaction. As a guarantee of confidence, services are regularly subject to unannounced, independent checks. This sign of recognition allows you to choose tourist establishments that offer quality services with confidence.
Because it addresses the entire tourist reception chain, Qualité Tourisme™ accompanies you throughout your stay: accommodation, catering, places to visit, sports and leisure activities, tourist offices… You can plan your vacation with complete peace of mind.
Whether they are well-known or unusual destinations, large internationally renowned groups or small independent establishments, they all join forces with Qualité Tourisme™ to provide you with a welcome of excellence: almost 5,500 establishments have been awarded the Qualité Tourisme™ label.
Qualité Tourisme™ satisfaction:
As of October 15, 2021, nearly 5,900 establishments hold the Qualité Tourisme™ mark in France. In order to always guarantee a quality welcome and service, this scheme is regularly surveyed nationally to measure its effectiveness, assess its impact and identify areas for improvement.
The Qualité Tourisme™ commitments:
– A warm welcome
– Attentive staff
– Mastery of foreign languages
– Personalized services
– Clear, precise information
– Cleanliness and comfort guaranteed
– Discovery of a destination
– Customer opinion is taken into account
Accueil Vélo brand
Accueil Vélo is a national brand that guarantees a welcome, services and specific facilities adapted to the needs of cycling tourists along cycle routes in France.
Tourism and Handicap label
The Tourisme et Handicap label provides disabled people with reliable, consistent and objective information on the accessibility of tourist sites and facilities for the four main types of disability (motor, visual, hearing and mental).
The Green Key label
Present on five continents, the Clef Verte tourism ecolabel is the leading international sustainable tourism label for tourist accommodation and restaurants.


Keep in touch
The Professional Relations Department is ready to listen to your needs, so don’t hesitate to contact us.