Wine identity and transmission
In the heart of the Côtes-de-Provence appellation, the richness of Provence Méditerranée soil has created a unique wine-growing terroir. Since ancient times, generations of winegrowers have worked to produce quality wines and pass on the history of their vineyards. Estate visits, wine cruises in Toulon harbor, wine and gastronomy festivals: a rich wine heritage is combined with festive and gourmet events throughout the year.
5 good reasons to discover our terroir
- Visit Provence Méditerranée’s wineries
- Meet local winemakers
- Taste renowned and lesser-known wines
- Discover inimitable know-how
- Celebrating wine and gastronomic terroirs
Exceptional vineyards
Domaines and châteaux welcome you all year round to Provence Méditerranée to taste red, rosé and white wines from renowned grape varieties. From Ollioules to l’île des Embiez, from La Crau to Hyères, via l’île de Porquerolles, you’ll find a host of fascinating wine-making stops along the way, all of which bear witness to a thousand years of wine-making expertise.
Wine cruise in the harbour
Embark at sunset for a guided tasting cruise in Toulon harbor. Meet the winemakers on board and taste the fruits of their passionate labor, in the sublime setting of an evening at sea. The wine cruise promises a journey through unique landscapes and flavors, the ideal opportunity to savor the authenticity of the local terroir.
Return of the wine cruise in 2026
Bacchus, wine and gastronomy festival
A not-to-be-missed gathering of wine and gourmet traditions, Bacchus is the festive event of spring in Toulon every year. Stroll between the wine and local produce stands under the Place d’Armes marquee. For an entire weekend, entertainment in the town center and local neighbourhoods will be the centrepiece of your festivities with family and friends.
Our advice
Wine and food tasting workshops, paddle tasting, mountain bike rides, exhibitions: there’s a whole host of wine-related activities on offer. Book a fun, friendly time with the wineries and enjoy your wine tour in Provence Méditerranée
Download our Art de vivre brochure and the Vignobles et Découvertes wine tourism map
FOCUS ON THE LABEL
Vignobles & Découvertes
With the Vignobles & Découvertes label, you’ll enjoy a tailor-made welcome from inspired winemakers, restaurateurs, hosts and guides, who will help you discover the region at your own pace and according to your own desires. Every encounter is a unique human and cultural experience, nourished by authentic exchanges.
The label guarantees you a wide range of tourist attractions: vineyard walks, sensory workshops, visits to wine cellars and museums, cultural events or moments of well-being. It’s easy to put together a personalized stay that combines pleasure, heritage and the Mediterranean art of living.


